Attended a very insightful special topic today. The speaker is the creator of Honda airbag system, Saburo Kobayashi. His talk is very interesting and we have listened to more than 20 times of 'STUPID' came out from his mouth during the whole day session. The topic is memorable and so is he. Beside teaching us 'stupid', he shared his very personal direct experience with the INNOVATION process of airbag research during his late 30. The few points I summarize below is just about 5% of his talk for today, but is enough for us to think about it DEEPLY:
A00 = Missionary statement/ basic requirement - essential concept & philosophy (Essence pursuit
What's Your Opinion?
Prof. Nonaka:"Knowledge can be acquired only through high quality direct experience which gives a great influence on your view of life."
Say It Simply - Essential / Conceptual
"If you can not explain simply to a non professional, you do not understand it essentially" said Mr. Honda.
Engineer is to research people and people's values, the future values of customers in 10 or 15 years ahead. To become an innovator, you are to innovate something NEW, not to study competitors' strategies.
Leader should be an artist (no logic but innovative)
MBA is stupid!
Creation does not come from logical discussion, majority decision or consensus.
Passion & Chaos Vs. Cool & Well-organised (Innovator Vs. MBA)
Creativity come from irrational "passion or spirits"
Snowman theory - Wisdom motivation. To make a difficult/ tough job full of fun and fruitful
And the last one is for MANAGERS:
To MANAGE people is irreverent & rude!
- must consider the human psychology/ emotion in order to success
No one has fall asleep today as he has carried his talk full of passion! If you want someone to point a fingure to your top management and say "Stupid!", please bring him to your company. And let him wake up those 'logical' leaders.
Hope you able to pick up something here.
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